When Taylor Swift dropped her surprise album over the summer, the world lost its mind. Folklore is Swift’s ninth album and has returned to No. 1 on the Billboard 200 chart for an eighth non-consecutive week (on the chart dated Oct. 31), it also becomes the first album to sell a million copies in the U.S. in 2020. Folklore’s total album sales jump past 1 million, making it the first album to sell a million copies in 2020. It’s also the first album released in 2020 to sell a million. Maybe not surprisingly, Swift’s last album, Lover, was the only album to sell a million in the U.S. in 2019. Folklore and Lover are the only albums released in 2019 and 2020 to sell a million copies in the U.S. making Taylor Swift even more of a legend than she already is!
Folklore has had the most weeks at No.1 for any album since Drake’s Views reached 13 nonconsecutive weeks in 2016. The last album by a woman to have three distinct spots at No. 1 was Billie Eilish’s When We All Fall Asleep, Where Do We Go? Folklore also continues to have the most weeks at No. 1 among all non-R&B/hip-hop titles, and albums by women, since Adele’s 25 landed 10 nonconsecutive weeks at No. 1 in 2015-16.
The star’s low-key eighth album was recorded during the lockdown and released as a surprise for fans in August. Folklore is the best-reviewed album of Swift’s career and is expected to scoop up a few Grammy nominations next month. Taylor Swift crafted this album during the coronavirus pandemic and subsequent lockdown. The album marks a turning point from her previous albums. Swift collaborated with The National’s Aaron Dessner. “I think she was interested in the emotions that she feels in some of the music that I’ve made,” Dessner tells Rolling Stone.” So I just sent her a folder of things I’d done recently and was excited about. Hours after, she sent back a fully written version of ‘Cardigan.’ It was like a lightning bolt struck the house.”