You might think that if someone is finding their way into the sports game then they must be greatly toasted in the game and will definitely make sure that they pay attention and show their full support team that they picked sides with. In reality, this is not always the case. Even though most of the audience is filled with sports fans, there is a good chance that they lose their attention span during the game and stop. Showing as much support as the team would like. This can really kill the mood of the audience and the diehard fans that traveled long distances to witness their team play might start feeling like the audience was a buzzkill and perhaps the game was not worth attending after all. To avoid this from happening different sports games have begun different practices to make sure that their audience is engaged.
Basketball games usually have the kiss cams that often provide some entertainment and just play something cute that allows people to see something different instead of just watching a really long game. This way they’re able to refocus their attention when the game gets put back on. Soccer games often have mascots that physically come and engage with the audience to make sure that they remain enthusiastic and cheer their team on.
Almost every game hires a competitive and well-versed commentator that describes the entire game with great enthusiasm to highlight anything that would be sure to blow the minds of the audience and allow them to refocus on the game with great enthusiasm. Much like any other industry, the sports industry uses its own marketing techniques during its games to make sure that the audience in the stadium stays well engaged and has a rewarding experience from attending the game.